Palettes / Colors / #013FA0

#013FA0 — Vivid Blue

#013FA0 is a blue color we call Vivid Blue, closest to the named color MidnightBlue (#191970). It belongs to the blue family.

Color name

Closest CSS keyword: midnightblue (#191970) — not an exact match. CSS midnightblue gives you #191970, a different color; use #013FA0 when you need this exact shade.

Sources: common names follow widely used color-name references; CSS keywords and their hex values follow the CSS Color specification.

#013FA0 is a cool blue color associated with trust, calm and professionalism. It is saturated enough to be the accent — buttons, highlights and calls to action — while neutrals do the quiet work around it.

Its strongest partner is its complement #A26401; it also sits naturally between #0190A2 and #1401A2. In the palettes below you can see it working alongside real color combinations from our collection.

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Color values

RGB & CMYK percentages

Red 0% · Green 25% · Blue 63%

Cyan 99% · Magenta 61% · Yellow 0% · Key 37%

CMYK values are unprofiled approximations for screen reference — not a print-proofing guarantee.

Previews

CSS code for #013FA0

.text { color: #013FA0; }
.background { background-color: #013FA0; }
.border { border: 3px solid #013FA0; }
.text-rgb { color: rgb(1, 63, 160); }
.text-hsl { color: hsl(217, 99%, 32%); }
.text-shadow-hex { text-shadow: 4px 4px 2px #013FA0; }
.text-shadow-rgba { text-shadow: 4px 4px 2px rgba(1, 63, 160, 0.8); }
.box-shadow-hex { box-shadow: 1px 1px 3px 2px #013FA0; }
.box-shadow-rgba { box-shadow: 1px 1px 3px 2px rgba(1, 63, 160, 0.8); }

HTML: <p style="color:#013FA0">Text here</p> · <div style="background-color:#013FA0">Div content here</div>

Shades of #013FA0

Tints of #013FA0

Tones of #013FA0

Color harmonies

Complementary — #A26401:

Analogous:

Triadic:

Contrast & accessibility

Best text color on #013FA0: #FFFFFF.

Semi-transparent (opacity) text on #013FA0

Text set with opacity blends into the background, so its real contrast is lower than the solid ratios above. Choose a text color and an opacity to see the blended color and its true ratio:

How #013FA0 looks with color blindness

Simulated with standard Machado color-vision-deficiency matrices — useful when this color carries meaning in charts, maps or interfaces:

Closest design-system colors

The nearest matches in the Tailwind CSS, Material Design and Bootstrap palettes — handy when you need a framework class instead of a raw hex:

Palettes with a similar color

These palettes use a close neighbour of #013FA0 rather than the exact color:

Similar colors

The closest colors that actually appear in our palette collection — click any to open its page:

Browse neighbouring colors

← #013F9F  ·  #013FA1 →

Frequently asked questions

What color is #013FA0?

#013FA0 is Vivid Blue, a blue color (RGB 1, 63, 160). Its closest standard named color is MidnightBlue.

What is the RGB and HSL of #013FA0?

#013FA0 is RGB 1, 63, 160 — HSL 217°, 99%, 32% — CMYK 99%, 61%, 0%, 37%.

What colors go with #013FA0?

Its complement is #A26401; analogous partners are #0190A2 and #1401A2. It also appears in 6+ palettes in our collection.

Can I use #013FA0 for text?

White text on #013FA0 has a contrast ratio of 9.46:1 (passes WCAG AA); black text gives 2.22:1.